The eastern part of India is strategically located and acts as a gateway for Southeast Asian countries. As trading with China has increased, the eastern ports of India and subsequently the region itself have grown in economic relevance. The potential growth in the eastern region to a large extent has remained untapped. However, recent economic development, largely fueled by infrastructure spending, has many companies turning an eye to the region.
Ambuja Cements recently announced that the company would set up a third unit in West Bengal in Bandel in the Hoogly district. The company already operates two units in the state in Sankrail and Farakka.